Will John Lewis’ Chrismas ad deliver social media gold?

John Lewis is hoping to replicate the social media buzz of previous years with its latest Christmas TV advert.
The department store group released its £7 million Christmas ad online, ahead of its first outing on TV on Saturday night (9/11/2013) during ‘The X Factor’. Read more

Are you struggling with stress at work?

Workplace stress is extremely common and the sad truth is that it is on the rise. Recent figures from Friends Life show that last year alone 5 million workers were affected by stress. Read more

UK Job prospects at six-year-high

Here’s some good news for jobseekers in the UK, including those working in sales and marketing. Job prospects for the final quarter of this year look their brightest for six years, a study has found. Jobs are being created in business services, engineering, finance, and green energy. In fact every sector apart from construction is hiring more people than they’re firing. Read more

Thomas Cook reveals new ‘sunny heart’ logo

Thomas Cook has revealed its new logo and strapline this week (October 2013), which management hope will make the brand ‘more relevant to more people in the modern age of travel’. Read more

10 steps to Skype job interview success

Skype job interviews are increasingly common today for sales and marketing professionals, so how do you make the best of them? Read more

Royal baby to deliver £240m boost to UK Economy

So the Royal baby boy has arrived safely, and marketers who have planned new product and marketing campaigns around the event can begin to see whether their efforts and investment will pay off. Read more

10 ways to stay motivated when job-hunting

Receiving rejection letters, emails and phone calls can be a tough part of the job-hunting process. Worse still are those days of hearing nothing at all from potential employers, even when you have slogged over countless application forms. Read more

6 apps that make your working day easier

New apps are being developed all the time, and many of them can be used to make everyday life more manageable. Here are a few that could make your working day run more smoothly: Read more

How do I return to marketing after a career break?

There are numerous reasons why marketing professionals might take a break from the profession, and return later in their life. There may be family commitments, a desire to work abroad for a while, or to try something different such as teaching or setting up an e-commerce business. Read more

Is early retirement being replaced by part-time work?

The idea of early retirement will appeal to many marketing professionals heading into their mid or late 50s. But how easy is it these days? You need to be financially secure and confident that departing the marketing job market for ever won’t leave you regretting the move two or three years down the line. Read more